Thanks for your interest in the debut issue of
The Pulse of the Canadian Student Shopper!

A window into the now and the near-future of retail in Canada

SPC Card and Conversion are proud to announce the release of the second annual “Pulse of the Canadian Student Shopper” study.

With 1 million+ cardholders aged 14-24 per year, SPC Card - Canada’s leading student loyalty program, enjoys robust and privileged access to young Canadian shoppers.

The second annual survey was fielded in September, 2012 and has derived a robust sample size of 1440 young Canadian shoppers aged 14-24.

The study provides unprecedented access to, and of-the-moment perspective on, the volatile, influential and lucrative student consumer market in Canada. To match the evolving focus points of the industry writ large a major focus of this year’s study has been on the shifting expectations young Canadian shoppers have of loyalty programs.

Interested in knowing more about SPC?

Please contact:
  • Nicholas Bianchi
  • Director, Sales & Loyalty Marketing
  • nicholas@spccard.ca
  • toll free – 877 . 798 . 4637 ext. 241

Interested in knowing more about Conversion, this project and custom research opportunities?

Please contact:

Please direct all media enquiries to Mike Farrell.

Both SPC Card and Conversion Research gratefully acknowledge The Retail Council of Canada as our key trade organization partner.

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